Effective Date: July 25, 2025
Website: https://www.performomedia.com
Legal Entity: Macro Global Business Sp. z o.o. (“Performo Media” is a trading name)
Registered Address: Spektrum Tower, Twarda 18, 00-105, Warsaw, Poland
KRS: 0000889077
NIP: 5252855063

1. Who We Are

This website is operated by Macro Global Business Sp. z o.o., doing business as Performo Media, a marketing agency based in Warsaw, Poland. We are committed to protecting your personal data and complying with the EU General Data Protection Regulation (GDPR) and related Polish data protection laws.

2. What Personal Data We Collect

We may collect and process the following categories of personal data:

• Contact details: name, email address, phone number (e.g., through contact forms)

• Business information: company name, job title

• Technical data: IP address, browser type, time zone, and device information

• Usage data: pages visited, time spent, referral sources (via cookies and analytics)

• Marketing preferences: opt-ins for newsletters or updates

3. How We Use Your Data

We process your personal data to:

• Respond to your inquiries or service requests

• Improve our website and marketing performance

• Send marketing updates (with your consent)

• Comply with legal and tax obligations

• Maintain business records and contracts

4. Legal Basis for Processing

Under GDPR, we rely on these legal bases:

• Consent (Art. 6(1)(a)) – for marketing communication

• Contract (Art. 6(1)(b)) – to respond to your inquiries or provide services

• Legitimate interest (Art. 6(1)(f)) – for analytics and security purposes

• Legal obligation (Art. 6(1)(c)) – tax and compliance duties

5. Cookies & Analytics

Our website uses cookies and similar technologies for functionality and analytics. This includes Google Analytics. You can control cookies via your browser settings or cookie consent banner.

See our Cookie Policy for full details.

6. Data Sharing

We do not sell your data. We may share data with trusted third parties such as:

• Website hosting and analytics providers (e.g., Google)

• Email service providers (e.g., MailerLite or similar)

• Legal or government authorities when required

All third parties are under contract to protect your data.

7. International Transfers

If we transfer your data outside the EU/EEA (e.g., to cloud providers), we ensure safeguards like:

• Standard Contractual Clauses (SCCs)

• Transfer to countries with an adequacy decision

8. Data Retention

We retain your data only as long as necessary:

• Inquiries: 12 months

• Clients: up to 6 years for accounting and compliance

• Newsletter subscribers: until you unsubscribe

9. Your Rights (EU GDPR)

You have the right to:

• Access your personal data

• Correct or delete your data

• Object to processing or withdraw consent

• Request data portability

• Lodge a complaint with the UODO (Polish Data Protection Authority): https://uodo.gov.pl

To exercise your rights, contact us at: contact@performomedia.com

10. Security

We apply appropriate technical and organizational measures to protect your data, including HTTPS encryption, access controls, and data minimization.

11. Contact

If you have questions about this policy or your data:

Performo Media
c/o Macro Global Business Sp. z o.o.
Spektrum Tower, Twarda 18, 00-105 Warsaw, Poland
Email: contact@performomedia.com